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Spring semester - BA - Mktg - Year 2 Calendar view

Communication Design & Storytelling - BA - Marketing Core


Class
Christian Olsen
No access code required
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The Communication Design MA module is designed to help you develop observe and interpret visual skills that will allow you to become a successful and independent visual communicator.

This module will be addressing the elements and principles of design (line, colour, shape, texture, space, form, value, unity, balance, variety, scale, proportion, rhythm, emphasis). you are presented with visual problems to solve (by hand and digitally) on a weekly basis that relate to lecture topics. You should view your participation in this module as a time to acquire foundational skills, develop visual curiosity, research, and experiment. Emphasis is also placed on knowledge of design and the ability to analyse work verbally.

 

DOWNLOAD SYLLABUS HERE:

/files/107980/MSG_CD_2020-21_MA_MIUC.pdf

Here is the class outline:

1. Join the class online

1 section
Join the class online

2. Week 1 - Introduction To the module

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Syllabus / Photoshop

3 sections
Week 1 - Introduction To the module
VIDEO RECORDING MONDAY LESSON
VIDEO RECORDING WEDNESDAY LESSON

3. Week 2: Photoshop Introduction

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Layers - building block of Photoshop

4 sections
Photoshop Introduction - Layers
Photoshop Tutorial
VIDEO RECORDING MONDAY LESSON
VIDEO RECORDING OF WEDNESDAYS LESSON

4. Week 3: Photoshop - Colour & Adjustment Layers

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Mastering Adjustment Layers in Photoshop

2 sections
Colours and Adjustment Layers
Photoshop tutorial: How to create sci-fi art in Photoshop

5. Week 4: Working with Shapes

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How to use Shapes in Photoshop

3 sections
Week 4: Shapes
VIDEO RECORDING MONDAYS LESSON
VIDEO RECORDING WEDNESDAYS LESSON

6. Week 5: Text in Photoshop

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Controlling Text in Photoshop

4 sections
Week 5 - Text
EXTRA TUTORIAL - How to create a glitch effect
VIDEO RECORDING MONDAY LESSON
VIDEO RECORDING WEDNESDAYS LESSON

7. Week 6: Layer Styles

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Understanding Layer styles in Photoshop

3 sections
Week 6 - Layer Styles
VIDEO RECORDING MONDAY LESSON
VIDEO RECORDING WEDNESDAYS LESSON

8. Week 7 : Selecting & Masking

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The power of Selecting & Masking in Photoshop

4 sections
Week 7 - Selecting & Masking
WEEK 7 - Design Brief
VIDEO RECORDING MONDAYS LESSON
VIDEO RECORDING WEDNESDAYS LESSON

9. Week 8 : Selecting & Masking

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Design Project using Selecting & Masking

4 sections
Week 8 - Selecting & Masking - project
Blooms Taxonomy
VIDEO RECORDING MONDAY LESSON
VIDEO RECORDING WEDNESDAYS LESSON

10. Week 9 : Smart Objects in Photoshop

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Useful tricks and workflow in Photoshop

4 sections
Week 9 - Filters & Smart Objects
Week 9 - Lesson 2 - Masking / Selecting
VIDEO RECORDING MONDAY LESSON
VIDEO RECORDING WEDNESDAYS LESSON

11. Week 10 : Blending Modes & Visual Styles

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Let your creative juices flow using these techniques in Photoshop

3 sections
Week 10 : Blending Modes & Visual Styles
Todays tutorial
VIDEO RECORDING MONDAY LESSON

12. Week 11 - Colour

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Howto use Colour in theory as well as to control them in Photoshop

3 sections
Week 11 - Colour – Basic Theory and how to use it in Photoshop.
Files about Color theory
Color Theory Videos

13. Week 12 - Typography

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Texture and Type as a theory and how to control it in Photoshop.

3 sections
Week 12 - Texture & Type – Basic Theory and how to use it in Photoshop.
Movie Brief
TYPOGRAPHY

14. Week 13 - Theory of Alignment/contrast and Balance

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Theory of Alignment/contrast and Balance

1 section
Week 13 - Alignment / Contrast / Balance & Continuity – Basic Theory and how to use it in Photoshop.

15. Week 14 - Brief of Final Assessment

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This week is about preparing yourself for the final assessment.

2 sections
Week 14 - Brief of Final Assessment
Example of Rationale